Senior National Account Executive in Grand Rapids, Michigan | DiversityInc Careers
 

Senior National Account Executive

Expand your career potential with a global consumer powerhouse as a Senior National Account Executive (cookie, cracker and salty snacks) calling on Meijer with the Kellogg Company. This position is a strategic and integral part of the Kellogg’s Snacks Sales team. Working closely with key customer contacts, you will lead and own the responsibility of driving profitable business growth, within high volume categories, and influence all purchasing decisions of customers. Your outstanding business acumen, senior level selling skills and effective communication will foster consensus building required to meet revenue goals for both Kellogg’s and Meijer. All while continuing to build your successful career in a thriving company culture and world of opportunity. WHAT WILL I BE DOING?In your role as a Senior National Account Executive at Kellogg, you will be part of our success by:
  • Achieving quarterly stated objectives and Profit & Loss metrics
  • Delivering the monthly call across categories
  • Leveraging Shopper Insights to build strategic selling platforms
  • Serving as the primary contact for category buyers
  • Developing annual account level business plans that will impact shelf space, merchandising, advertising, promotions and pricing
  • Tracking the execution of objectives to insure volume and profit targets are met by the customer in market
  • Leading the development of the annual customer plan that sets objectives to support all brands through merchandising, promotions, advertising, shelf space, pricing and new products
  • Penetrating and developing all departments including Merchandising, Quality Control, Pharmacy, Digital Marketing, On-Line, and Supply Chain customer personnel across all Kellogg categories
  • Communicating with appropriate customer contacts regarding account cooperation, ad dates, display dates and results
  • Leading post promotion analysis and revises future programs as necessary
  • Conducting formal business reviews and updating executives at Meijer HQ and Kellogg HQ to review business objectives, progress against objectives and recommend actions to exceed goals
  • Leveraging resources and technology to drive business strategies
  • Leading trade planner development/maintenance
  • Promoting a customer-centered culture that strives to exceed all needs, requirements, and expectations
  • Educating and developing rapport with internal and external customers, promoting partnerships, seeking feedback and proactively addressing customer needs and requests


WHAT DO I NEED TO DEMONSTRATE?As well as being a creative thinker and strategic leader with a passion for team success, to be considered for this position you also need to meet the following requirements: Required:
  • High School Diploma / GED
  • Sales, Marketing, Category Management, or Consumer/Shopper Marketing experience
  • Top National Account Customer Experience and Head Quarter Penetration (in either a direct selling or partnership resource capacity, i.e. Marketing, Category Management, etc.)
  • CPG Industry related work experience
  • Advanced project/process skillset, including experience in P&L’s, financial analysis, as well as superior written and verbal communication skills.
  • Experienced with using Syndicated data in day to day work streams (IRI, Nielson, or other syndicated data)
Preferred:
  • Bachelor’s Degree
  • Additional experience working internally in a Headquarter environment (Marketing, Category Management/Finance positions)
  • Experience using customer relationship management (CRM) software applications
WHAT ELSE DO I NEED TO KNOW?The ideal candidate will reside in Grand Rapids, MI or surrounding areas and will work regularly from our local office location. This position will require travel estimated around 20%.
  • This position provides participation in the Kellogg Auto Reimbursement Program.
The ability to work a full shift, come to work on time, work overtime as needed and the ability to work according to the necessary schedule to meet job requirements with or without reasonable accommodation is an essential function of this position. We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law. Where required by state law and/or city ordinance; this employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee’s Form I-9 to confirm work authorization. For additional information, please follow this Link for English or this Link for Spanish.