Research Analyst in New York, New York | DiversityInc Careers
 

Research Analyst

Research Analyst - 27596

Analytics - USA New York, New York 

As a Research Analyst on Nielsen’s Client Analytics, Audience Insights division, you will drive the development of stories surrounding viewing trends to help clients make informed decisions about their business.   Working primarily with Nielsen television data, you will be responsible for preparing meaningful analyses designed to resolve specific client concerns and provide actionable insight.  You will work both individually and as a team with other analysts across all regional offices to provide a professional, clear response to client inquiries.  Client base includes local television networks, national television networks, syndicators, sports teams and advertising agencies.

 

Responsibilities:

  • Compile data, related facts and information into a well-designed summary report that allows for easy and fast interpretation. 
  • Identify and pursue the various options that lead to the development of a potential final narrative that yields specific (data-supported) answers for pointed client questions.
  • Create intelligent illustrations/graphs/tables yielding credible support to those clients needing quantitative confirmation of business hypotheses.
  • Present those findings to the client in a cohesive and concise manner
  • Leverage both qualitative and quantitative data when pursuing analytic insight
  • Project management of larger insights initiatives
  • Cross-learning of all Nielsen datasets across various platforms to understand the breadth of Nielsen data extracts to use in analyses

 

Minimum Qualifications:

  • Bachelor’s degree
  • Strong verbal and written communication skills
  • Strong math and logic skills
  • Accuracy and attention to details
  • Proficiency in Microsoft Excel, Access, PowerPoint and Word
  • Exceptional aptitude for data analysis

 

Preferred Qualifications:

  • 2+ years of media related research with client exposure
  • Knowledge of Nielsen reports, software, methodologies, and computations; media industry experience

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About Nielsen:

Nielsen N.V. (NYSE: NLSN) is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content — video, audio, and text — is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industry’s only global view of retail performance measurement.

By integrating information from its Watch and Buy segments and other data sources, Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries that cover more than 90 percent of the world’s population. For more information, visit www.nielsen.com

Nielsen is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.

Job Type: Regular 

Primary Location:  New York,New York 

Secondary Locations: , , , 

Travel:  No