Manager, Digital Pricing & Yield in New York, New York | DiversityInc Careers
 
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Manager, Digital Pricing & Yield

Posting
Job Title
Manager, Digital Pricing & Yield Time Warner
Division
Turner Business Unit_TBS ADSAL Industry Advertising
Cable/Broadcast Television Networks
Games – Development & Publishing
Online Content/Services
Area of
Interest
Strategic Planning/Analysis Location United States - New York - New York Requisition # 163809BR Position
Type
Full Time Posting Job Description The Turner Story
Turner is a division of Time Warner along with our sister companies, HBO and Warner Bros. We are better known as the folks who bring you CNN, HLN, TCM, TNT, TBS, Adult Swim, Cartoon Network, Turner Sports and so much more! From cutting-edge breaking news stories, up-to-the-minute sports coverage, and the characters we grew up loving on to the shows we love today, Turner continues to be the gold standard in first class television programming and a demonstrated leader in digital content. We tell the stories the world wants to hear. Won’t you be a part of our story? http://www.turner.com/
 
What part will you play? 
As Digital Pricing & Yield Manager, you will be in a high visibility role that is responsible for maximizing Turner's digital revenue & the utilization of its inventory across all revenue streams. In this position, you will focus specifically on Turner's Sports vertical, inclusive of March Madness, NCAA.com & PGA.com. You will play a key part in measuring and optimizing the overall health of Turner's digital businesses, including analysis of revenue, supply and demand, pricing & inventory consumption. You will then use these data points to drive Turner's approach to monetization (both strategy & tactics) by working closely with product, ad operations, programmatic & analytics teams, along with external platform partners. You will also work with the individual Turner brands to ensure that we are positioned for long term success. Lastly, you will help identify & implement new monetization techniques & sales opportunities. This role is based in New York and reports to the Director, Digital Pricing & Yield, Sports Vertical.
 
What will you be doing?  
 
  • Manage digital ad sales inventory across Turner Digital's Sports properties, including March Madness, NCAA.com & PGA.com.
  • Identify new opportunities for revenue growth and clearly communicate to key stakeholders including sales management, marketing, and revenue operations.
  • Manage inventory forecasting and availability across multiple end points and modalities.
  • Provide recommendations for ad product packaging, pricing and sales strategy for direct and programmatic campaigns.
  • Proactively manage rate cards, inventory segments and impression estimates.
  • Build out revenue and inventory models to illustrate the impact of new or modified ad product offerings, inventory or business rules while coordinating with sales on go-to-market strategies.
  • Oversee multiple analysts that are responsible for daily media plan approvals, ad hoc projects and inventory avails reporting.
  • Improve and implement processes with revenue operations, platform, product, technology and sales teams to effectively evaluate and monetize inventory while increasing efficiencies.
 
What do we require from you?
  • 3+ years of experience in inventory and/or analytics for Ad Agency, Publisher, or Ad Tech Vendor.
  • Ability to manage and lead a team effectively.
  • Experience with digital ad serving systems, such as DFP and FreeWheel, and front-end sales systems such as Salesforce and Operative One.
  • Experience with publisher tool Yieldex is a plus.
  • Ad Exchange or Programmatic advertising experience a plus.
  • Strong analytical, communication and organizational skills and must be comfortable presenting to senior level executives.
  • Must be able to multi-task and prioritize in a fast-paced environment.
  • Proficient in Microsoft Excel (Pivot tables, vLookups, SumIfs, etc.).
But wait, there’s more!
  • Paid time off every year to volunteer
  • 2017 Best Company for Working Mothers
  • An in-house learning and development team to help shape and grow your career
  • Part of the Time Warner family of powerhouse brands
 
Turner Broadcasting System, Inc. and its subsidiaries are Equal Opportunity Employers and E-Verify users. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, or protected veteran status.