Director, Brand Partnerships in New York, New York | DiversityInc Careers
 
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Director, Brand Partnerships

Posting
Job Title
Director, Brand Partnerships Time Warner
Division
Warner Bros. Entertainment Group WB Business Unit Stage 13 Industry Film Production and Distribution Area of
Interest
Sales Location United States - New York - New York Requisition # 162772BR Position
Type
Full Time Company Overview Warner Bros. has been entertaining audiences for more than 90 years through the world’s most-loved characters and franchises. Warner Bros. employs people all over the world in a wide variety of disciplines. We're always on the lookout for energetic, creative people to join our team. Business Unit Overview Stage 13 is a fearless original digital content brand, showcasing a new generation of talent and fresh creative voices, creating dynamic, unapologetic scripted and unscripted short-form series. Posting Job Description What part will you play?

Stage 13 is a cutting edge, audience-first, mobile-first original digital content brand showcasing a new generation of inspired voices in scripted and unscripted storytelling in the great legacy of Warner Bros. The Director, Brand Partnerships will drive sales for S13 focusing on a specific list of target accounts and agencies. The role will be responsible for establishing Stage 13’s competitive advantage and value proposition in today’s quickly evolving marketplace, as well as developing and implementing strategic and holistic ad sales programs to leverage Stage 13’s unique capabilities including its original series, custom content production, events, talent, and marketing prowess. The Director, Brand Partnerships will help Stage 13 achieve a reputation for being an innovative, client-focused media partner and a thought leader in the digital industry.  The account executive is focused on developing deep, meaningful relationships with clients that enable Stage 13 to deliver against specific sales targets, while delivering exceptional marketing solutions and the highest levels of client service with top tier brand partnerships and programs within a new premium content network distributed across digital and social media guided by a robust set of audience insights/data and social media metrics. This position reports to the SVP & GM of Stage 13 and will be responsible for working with clients and partners across our slate of programming as part of the WBDN division.
 
 
  • Personally delivers against a specific sales revenue target for a comprehensive list of priority accounts and agencies across a wide range of sectors.
  • Powerfully articulates and presents Stage 13 opportunities in the marketplace and creates exemplary and innovative integrated marketing programs for brand partners.
  • Actively drives productive relationships at key clients and agencies by helping craft best-in-class strategies customized for each unique sales opportunity.
  • Collaborates internally with all stakeholders to develop and close brand partnerships with key partners.
  • Provides meaningful marketplace feedback on Stage13 and digital/social offerings including brand perception, programs, and ad capabilities.
  • Drives revenue goals while maintaining a responsible, respectful and team-oriented approach toward the internal support organization.
  • Champions new business opportunities and pioneers breakthrough brand partnerships that contribute to bottom line profitability.
  • Offers clear visibility on sales and revenue performance by actively and accurately updating the pipeline and communicating via weekly sales status reports and ongoing team cadence.
  • Drives the highest levels of client service by helping manage the pre-and post sales client facing processes.
  • Achieves and maintains subject matter expertise on digital content/sales, custom content, advertiser best practices, industry trends, social media metrics, etc.
  • Responsible for other job related duties as assigned.
What do we require from you?
  • Bachelor’s degree in Business Administration, Business Management, Sales, Marketing, or related field, required.
  • 8 years experience in digital media sales within an entertainment/media company or ad agency.
  • Experience working with content development/branded entertainment agencies.
  • Previous successful experience calling directly on digital advertising clients and/or agencies, specifically for partnerships/sponsor marketing programs.
  • Ability to source & synthesize data/analytics/intelligence and social media metrics to reinforce brand narrative goals and drive sales partnerships.
  • Millennial marketing and sales experience preferred; cross-cultural audience and sales experience a plus.
  • Proven experience in building senior level client and agency relationships.
  • Experience in mobile advertising.
  • Powerful sales, presentation and communication skill sets.
  • Strong negotiating skills with an understanding of sponsorship methodology and metrics including media, social valuations and transaction currencies.
  • Strong interpersonal capabilities and consensus building skills.
  • Ability to effectively communicate with all levels of employees and clients.
  • Creative self-starter
  • Hands on approach to building business at all levels.
  • Exceptional team player interested in working as part of a highly coordinated, focused creative and business high-performing organization.
  • Strong client relationships and key industry contacts.
  • MS Word, Excel and PowerPoint, Keynote required; knowledge of CustomShow a plus.
  • Willingness to travel as needed.
  • Willingness to work additional hours as needed.
  • Passionate about new, innovative content and marketing experiences.

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The Warner Bros. Entertainment Group of Companies is an equal opportunity employer and considers all candidates for employment regardless of race, color, religion, sex, national origin, citizenship, age, disability, marital status, military or veteran's status (including protected veterans, as may be required by federal law), sexual orientation, gender identity or any other category protected by law.