Director – Addressable TV Implementation & Support in New York, New York | DiversityInc Careers
 

Director – Addressable TV Implementation & Support

Description

Obtain an exciting and highly visible role operationalizing addressable and targeted TV advertising products, process, and system solutions.Direct a team of managers responsible for matching data enabled addressable TV advertising sales operations needs with robust system solutions and scalable business practice and process.Coordinate across multiple AT&T Advertising & Analytics teams including Ad Tech, Data & Analytics, Ad Sales Planning, Product, and Marketing to evaluate, operationalize, train and drive the future of AT&T addressable TV advertising solutions.

Primary Responsibilities:
  • Direct staff of senior project managers in successful completion of addressable TV projects and implementations.Includes:

    • Regular status with directs on project status, risks and dependencies

    • Assist with escalation in resolution of project blockers

    • Team building/mentoring responsibilities

  • Drive product evolution and improvement to support and enhance the Ad Sales business for optimal revenue potential

    • Liaison with Product and Business Development teams

  • Responsible for reporting and regular status with senior level management related to team projects

  • Subject matter expert and point of contact addressable TV platform and projects

  • Collaborate with colleagues on digital sales operations teams for addressable ad packaging opportunities and system solutions

  • Partner with multiple AT&T teams including Ad Tech, Engineering, Business Intelligence, Data & Analytics, Ad Sales Planning, Product, and Marketing on initiatives related to addressable TV

Training and Special Skills

  • Project management certification a plus
  • 8+ years experience in advertising/media sales

  • Familiarity with agile development process a plus

  • Team managerial experience a plus

  • Ad sales system knowledge a plus (DealMaker, DealMaker Digital, OperativeOne, WideOrbit, Sales Force, FreeWheel)


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