Deputy Director Global Strategic Marketing in Whippany, New Jersey | DiversityInc Careers
 
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Deputy Director Global Strategic Marketing

.pre {white-space: pre-wrap;} Your tasks and responsibilities

The primary responsibilities of this role, Deputy Director Global Strategic Marketing, are to: 

 

  • Prepare BST meetings across functions; follow up minutes and actions;
  • Collaborate with US and other WW markets; prepare agendas and follow up actions with global and regional/country colleagues;
  • Be responsible for planning and follow up of GSM financial planning and spend; work closely with Finance;
  • Drive content development with agencies and ensure execution of tactics;
  • Partner closely with Global Market Research and Competitive

    Intelligence on strategic projects;

  • Lead Integrated brand planning;
  • Help support ex-US markets launching in next one to two years.

 

.pre {white-space: pre-wrap;} Who you are

Your success will be driven by your demonstration of our LIFE values.  More specifically related to this position, Bayer seeks an incumbent who possesses the following:

 

Required Qualifications:

 

  • Advanced degree (Ph.D. or M.B.A.) plus five years of Pharma marketing experience preferred; or B.S./B.A. degree with eight years of Pharma marketing experience; Preferred experience includes global marketing, launch experience and several years of experience in oncology marketing;
  • Must effectively organize and manage the resources under his/her control;
  • Requires the ability to effectively communicate with marketing and non-marketing managers at all levels;
  • Cooperation and motivation of others is necessary in accomplishing objectives;
  • Incumbent must have understanding as to the overall marketing communication, conventions and symposium programs; must have knowledge of advertising, promotions, policies and practices within the industry and promotional strategies in order to enhance product marketing;
  • Problems must be solved in areas of marketing communications which includes agency liaison, promotional practices and policies, product packaging and labeling, basic copy surface design, etc. and conventions, conferences and symposia;
  • Incumbent must identify and accurately evaluate current and new competitive products and promotional activities in the worldwide pharmaceutical marketplace applying this knowledge to realize maximum potential for assigned products and recommending marketing opportunities to country marketing teams;
  • Incumbent will provide strategic planning to implement long and short-range product management communication and symposia objectives established in the annual plan; continual review and revision of the annual plan must be accomplished to identify weaknesses and recommend corrective action to meet or surpass objectives.

 

Preferred Qualifications:

 

  • Experience in product planning, forecasting, market and product evaluation, sales training, product promotion and an understanding of manufacturing, packaging, advertising and financial procedures.
.pre {white-space: pre-wrap;} Your application Bayer offers a wide variety of competitive compensation and benefits programs. If you meet the requirements of this unique opportunity, and you have the "Passion to Innovate" and the "Power to Change", we encourage you to apply now. Job postings will remain open for a minimum of ten business days and are subject to immediate closure thereafter without additional notice. To all recruitment agencies: Bayer does not accept unsolicited third party resumes.