Associate Manager, Participant Engagement in Roseland, New Jersey | DiversityInc Careers
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Associate Manager, Participant Engagement

About the position

At Prudential Group Insurance, we are passionate about making long-term financial security a reality. We care about helping our clients meet their goals and overcome challenges. That’s why our teams are constantly solving problems and creating innovative solutions that put individuals at the center and help improve organizational and individual financial wellness.

The Associate Manager, Participant Engagement will be responsible for the project management and execution of participant engagement marketing activities for existing and new product solutions and capabilities. The candidate will work closely with the Client, Distribution, Implementation, Customer Office and the internal marketing team to develop and implement the engagement plan to drive desired outcomes for our clients.

Major Responsibilities include:

Responsible for managing and executing marketing and participant engagement campaigns across existing and new product solutions and cross business initiatives. Partners with the customer and distribution to implement the engagement plan to meet the desired goals and participation

Responsible for project planning and executing the integrated marketing plan impacting deliverables focused on producers and employers.

Execute and oversee all aspects of marketing campaigns including creative brief and material development, compliance submissions and fulfillment.

Develop learning agendas and continuous improvement models for all activities.

Partner with internal business partners, marketing team and cross business teams to drive efficiencies across a large volume of campaigns and projects


5-7 years of experience in the Financial Services Industry (Group Insurance experience is a plus)

Bachelor's degree required

Experience with B2B and B2C marketing

Experience with digital marketing and new marketing trends

Strong project management and planning skills, with high attention to detail and the ability to prioritize and manage multiple priorities

Exceptional verbal and written communication skills

Ability to quickly develop a deep knowledge of the company, industry, products and services

Ability to work independently to achieve objectives, seeking manager's input as needed

Prudential is a multinational financial services leader with operations in the United States, Asia, Europe, and Latin America. Leveraging its heritage of life insurance and asset management expertise, Prudential is focused on helping individual and institutional customers grow and protect their wealth. The company's well-known Rock symbol is an icon of strength, stability, expertise and innovation that has stood the test of time. Prudential's businesses offer a variety of products and services, including life insurance, annuities, retirement-related services, mutual funds, asset management, and real estate services.

We recognize that our strength and success are directly linked to the quality and skills of our diverse associates. We are proud to be a place where talented people who want to make a difference can grow as professionals, leaders, and as individuals. Visit to learn more about our values, our history and our brand.

Prudential is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, genetics, disability, age, veteran status, or any other characteristic protected by law.

Note that this posting is intended for individual applicants. Search firms or agencies should email Staffing at for more information about doing business with Prudential.