TV Analyst - Cox Reps


Description

The TV analyst is an entry-level position perfect for anyone who loves television and/or media and is looking to make a career in the media field. Working closely with TV Analytics Management, TV Analysts learn the rules of the road and how to create inventory, estimate TV ratings and create relevant data visualizations and presentations for sales. TV analysts also report on TV program audience delivery advising TV sellers on how best to position and price these programs. The analytics department supports internal sellers in all 10 CoxReps regional offices as well as many diverse TV stations clients – ABC, CBS, NBC, Fox, CW and independent – in nearly every TV markets across the county.

Responsibilities
  • Processing and analyzing TV ratings data (Nielsen and comScore)
  • Maintaining station program schedules in TV advertising database software
  • Estimating audience delivery of future program performance
  • Producing data visualizations and presentations for use by Senior TV analytics leadership, CoxReps Account Executives and station personnel to promote the understanding of local ratings trends. 


Qualifications

  • Bachelor’s degree in Television, Marketing, Communication, Business or related field is preferred
  • Meticulous attention to detail
  • Strong oral, written, planning, analytical, and time management skills
  • Flexibility and the ability to learn new skills quickly in a fast-paced TV environment
  • Ability to work independently and think strategically
  • Ability to multi-task
  • Proficiency in Microsoft Word, Excel, and PowerPoint
  • Experience with data visualization tools is a plus (e.g. Domo, Tableau)



About Cox Media Group

 

Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company. The company’s operations currently include 14 broadcast television stations and one local cable channel, more than 60 radio stations, six daily newspapers and more than a dozen non-daily publications; and more than 100 digital sites and services, like Rare.us, Clark.com, Dawg Nation, SEC Country, Hookem.com, and All22. Additionally, CMG operates the National Advertising Platform businesses of CoxReps - the country’s biggest television rep firm - Gamut, and Videa. CMG currently operates in more than 20 media markets and reaches approximately 52 million Americans weekly, including more than 31 million TV viewers, more than 3.5 million newspaper readers, and more than 14 million radio listeners. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.



Organization: Cox Media Group

Primary Location: US-NY-New York-885 2nd Ave

Employee Status: Regular

Job Level: Individual Contributor

Shift: Day Job

Travel: No

Schedule: Full-time

Unposting Date: Ongoing
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